Monthly Archives: February 2012
Martha Stewart’s Channels: What Defines “Over Distributed?”
The Question of Quality vs. Quantity in Growing a Brand through Indirect Channels by Beth Vanni – Vice President How many women do you know that can build an international conglomerate of products and services reaching over $1b … Continue reading
February 29, 2012 | Leave a commentTechData Brings Radical Simplicity to Reselling Mobility Services
Commercial Launch of TDMobility addresses multi-carrier service complexity for B2B sales Beth Vanni – Vice President Just when I think I’m the worst technology laggard among my peers and I just can’t be any more gadget-adverse, I have … Continue reading
February 28, 2012 | Leave a commentDo you have contacts or relationships?
by Diane Krakora, CEO It’s Valentine’s Day and I’m here at the HP Global Partner Conference in Las Vegas – which is not renowned for a place to make lasting relationships. The special guest presenter is … Continue reading
February 24, 2012 | Leave a commentA Five Headed Dragon
by Diane Krakora, CEO When you are one of the 5 largest technology companies – Cisco, HP, IBM, Microsoft, Oracle – no one expects you to be “easy” to do business with. The breadth and … Continue reading
February 23, 2012 | Leave a commentCan the Channel Find Love with HP Again?
by Diane Krakora, CEO Really, HP and VMware? Partner conferences in Vegas on the same three days, over Valentine’s Day? I’m here at the HP Global Partner Conference, and we’re spending a lot of time talking … Continue reading
February 22, 2012 | Leave a commentThe Ultimate Hand-off in Getting Cloud-Ready: Vendors and Channel Partners Mature Professional Services Engagement
Vendors and Channel Partners Mature Professional Services Engagement by Beth Vanni, Vice President The passing of the baton from vendor to solution provider around effective and profitable professional services delivery is what we call the “last mile of … Continue reading
February 21, 2012 | Leave a commentService Provider – Partner of Today (not the Future) for VMware
Cloud Infrastructure Provider Ranks Grow to 1500 and Post 200%+ Revenue Growth Beth Vanni – Vice President, PartnerPath Many channel pundits agree that service providers are the channel segment to watch for innovation in cloud services delivery. … Continue reading
February 16, 2012 | Leave a commentSeven Signs VMware is Doubling Down its Bet on SMB:
A View from VMware Partner Exchange 2012 in Sin City by Beth Vanni, Vice President When you achieve 32% year over year growth in a tough economy on a revenue base of … Continue reading
February 15, 2012 | Leave a commentTargeting Kindergartners? Social Media Marketing Reaches an All-Time High (or Low)
by Beth Vanni, Vice President I can appreciate creative marketing as much, if not more, than most. And, especially in technology markets where there is typically a dearth of creative marketing. But a recent technique used by one of the … Continue reading
February 1, 2012 | Leave a comment
