Tag Archives: channel
Creating Cultures of Complexity Awareness
Beth Vanni – Vice President This week we resurfaced the age-old channel issue of Ease of Doing Business in our most recent Webinar: How Easy Are You? Driving Simplicity in your Partnering Model. This discussion featured panelists Heidi Dethloff, VP, … Continue reading
May 8, 2012 | Leave a commentThe Emergence of Partner-Led
by Diane Krakora, CEO Now maybe I’m wrong (it happens sometimes), but I’ve been working in the channel for over 20 years, and I’ve always thought the primary role of solution providers (previously called resellers) was to drive sales. I … Continue reading
May 1, 2012 | Leave a commentCisco Gets It!
Mia Blank – Client Services Director Year after year, Cisco has taken feedback from their partners and put it into action. This year is no exception. With a host of new programs and … Continue reading
April 24, 2012 | Leave a commentEase of Doing Business Takes Top Priority for 2012
by Diane Krakora, CEO In our last webinar, we invited Mont Phelps, CEO of NWN Corporation and Simon Palmer, CEO of STA to share their perspective on our 6th Annual State of Partnering Study findings. … Continue reading
March 15, 2012 | Leave a commentWhat is in a Name?
by Diane Krakora – CEO What’s in a name? That which we call a rose By any other name would smell as sweet. - Juliet, Romeo and Juliet (II, ii, 1-2) Boy, I certainly hope William Shakespeare was right! After 14 years … Continue reading
January 18, 2012 | Leave a commentGetting Carried Away in the Channel
Kevin Rhone – Director, Client Services I’ve been both engrossed and aghast over the past weeks by the posturing and just plain politicking going on in Washington over the financial future of our country. In a recent article by Maureen … Continue reading
July 29, 2011 | 1 CommentWhen Building Partner Skills Sets, Don’t Short-change Marketing
by Beth Vanni, Vice President The last two years of economic downturn has seen vendors hard-pressed to allocate their increasingly limited resources across diverse types of partner support. Some activities, such as marketing tools and support have taken a back … Continue reading
May 25, 2011 | Leave a commentOPN Specialized: The First Step to a Value-Based Channel Program?
Beth Vanni – Director, Market Intelligence Oracle has a lot to talk about these days – six new acquisitions completed or pending since the beginning of 2010, details about the Sun integration rolling-out, and their FY10 financial results which include … Continue reading
July 1, 2010 | Leave a commentCisco Small Business Partner Program Announcements
By Diane Krakora, CEO Also See: Channel Insider
December 1, 2009 | Leave a commentGetting Back to Basics
By Sandra Glaser Cheek – Director, Client Services Often when we work with clients on their channel communications strategies, our social media recommendations bring on a mountain of questions and concerns. There is a lot of apprehension around developing a … Continue reading
November 3, 2009 | Leave a commentAdd to Google
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