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Tag Archives: Microsoft

To Jabber, Chatter or Lync? – That is the Question

Cisco Offers Free Jabber License in its Quest to Own Desktop Collaboration Cisco Offers Free Jabber License in its Quest to Own Desktop Collaboration Beth Vanni – Vice President I don’t think I’m alone in my difficulty in keeping up … Continue reading

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A Five Headed Dragon

          by Diane Krakora, CEO When you are one of the 5 largest technology companies – Cisco, HP, IBM, Microsoft, Oracle – no one expects you to be “easy” to do business with. The breadth and … Continue reading

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Seven Signs VMware is Doubling Down its Bet on SMB:

          A View from VMware Partner Exchange 2012 in Sin City by Beth Vanni, Vice President       When you achieve 32% year over year growth in a tough economy on a revenue base of … Continue reading

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SAP’s Cloud Strategy and Partner Ecosystem:

Can the Software Giant become Accessible, Flexible and Mobile? by Beth Vanni – Vice President At the recent SAP Influencer Summit, the software giant came out swinging around their ability to extend their market dominance in applications to the cloud … Continue reading

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Life at Apple after Steve Jobs

Will channels ever hold its own for investment and innovation? Beth Vanni – Vice President Apple stands at a crossroads. They are the only major IT vendor that has it all – the cool computing devices, the operating system, and … Continue reading

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Providing Real Value With a Partner Development Manager

By Susan Pessemier, Consultant As vendor technologies and partner business models have become more complex and focus more heavily on services, engagement has become most crucial for determining channel relationship success. If done right, little else matters. So what is … Continue reading

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Gone are the Days of the Generalist Partner – Even in the Cloud

Salesforce.com Gets Serious about Partner Certification Beth Vanni – Vice President, Amazon Consulting When you’re moving fast, sometimes you miss the obvious. The meteoric growth and rapid market support for Salesforce.com’s leading SaaS solutions are a great example.  The company’s … Continue reading

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To Write or Not to Write – Hasn’t that Always Been the Question?

Can yesterday’s VARs ever emerge as tomorrow’s Cloud developers? Beth Vanni – Vice President, Amazon Consulting When your children are young, it’s hard as a parent to not sit longingly and dream about all the wonderful things your kids could … Continue reading

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Sub-dude

by Diane Krakora, CEO The 2011 Microsoft Worldwide Partner Summit kicked off today in Los Angeles with a tone previously un-experienced at a conference. No rock and roll band jamming “it’s a beautiful day” at 8am – a respectable 9am … Continue reading

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It’s Hard to Teach a Partner to Fish When You’re Not Fishing Yourself

Beth Vanni – Vice President There is a definite desire on the part of vendors to actively market their technology to business decision makers. In fact, in our recent Influencing the Influencer Study, 86% of vendors indicate that succeeding in … Continue reading

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