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Tag Archives: partner

The Emergence of Partner-Led

by Diane Krakora, CEO Now maybe I’m wrong (it happens sometimes), but I’ve been working in the channel for over 20 years, and I’ve always thought the primary role of solution providers (previously called resellers) was to drive sales.  I … Continue reading

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2011 Partnering Trends: Ease of Doing Business and Partner Sales Skills Emerge as Focus

The preliminary results are in from our 5th annual State of Partnering vendor research.  This year’s study was the biggest and most comprehensive yet – with over 100 unique global IT vendors participating – and analyzes in detail the plans … Continue reading

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All-in with the Cloud

Diane Krakora – CEO, Amazon Consulting Microsoft jumped on the cloud bandwagon (albeit 18 months later than most other software companies) in a big way at WPC. There were a couple of different messages at the show… Infinite Possiblities” was … Continue reading

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Engagement Models Pose Biggest Challenge in the Services Market

Lack of clarity and alignment between vendor and solution provider pose roadblocks Beth Vanni – Director, Market Intelligence Because “services” is such a broad category, successful solution providers most effective in delivering professional, managed and support services have distinct and … Continue reading

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OPN Specialized: The First Step to a Value-Based Channel Program?

Beth Vanni – Director, Market Intelligence Oracle has a lot to talk about these days – six new acquisitions completed or pending since the beginning of 2010, details about the Sun integration rolling-out, and their FY10 financial results which include … Continue reading

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Cisco Small Business Partner Program Announcements

By Diane Krakora, CEO Also See: Channel Insider

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OPN Specialized at Oracle OpenWorld 2009

Beth Vanni shares her thoughts on OPN Specialized with Lydia Smyers immediately after the launch of the program at Oracle OpenWorld 2009.

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