Tag Archives: Sandra Glaser Cheek
VMworld 2010 Eve – Day 0
Sandra Glaser Cheek – Director, Client Services Last week I sent my three kids back-to-school after an 82-day long weekend. Phew. Multiple trips to Target and Staples for school supplies usually mark the end of summer for me. But now, … Continue reading
August 31, 2010 | Leave a commentHow Social Are Your Partners?
By Sandra Glaser Cheek – Director, Client Services Every time I begin to blog about social media, I pause and think of how my inbox is assaulted on daily basis with invitations to attend/participate in social media events, webinars, etc. … Continue reading
November 6, 2009 | Leave a commentVMworld 2009: Ahead in the Cloud
I spent several days at VMworld 2009 last week where I was one of 12,000+ attendees (roughly, about ¼ of the attendees were partners) gathered to immerse ourselves in all things virtualization. There were a few new product announcements – … Continue reading
September 14, 2009 | Leave a commentFitting Social Media into Channel Communications Frameworks
By Sandra Glaser Cheek, Director, Consulting & Client services Social media is forcing businesses to be better. With customers and competitors having more access to what companies are doing and saying in real time, it raises the ante for more … Continue reading
August 4, 2009 | 2 CommentsChannel Roundtable for SaaS “Pure Plays”
We recently held a “SaaS in the Channel” roundtable event with about 10 pure-play SaaS vendors to discuss the challenges and opportunities that they face in developing robust partner programs and ecosystems. After discussing the particular challenges that each vendor … Continue reading
June 3, 2009 | 1 CommentVoice of the Partner – What lessons can we learn from Starbucks?
Starbucks is celebrating its MyStarbucksIdea.com’s first birthday. On this site, Starbucks asked “What would make your Starbucks experience perfect? We know you’ve got ideas – big ideas, little ideas, maybe even totally revolutionary ideas – and we want to hear … Continue reading
April 10, 2009 | Leave a commentIs Your Channel Partner Dashboard Flashing “Maintenance Required”?
I recently took my 2006 Honda Odyssey into the mechanic because as I was driving to work the dashboard light indicators were lighting up like a Christmas tree. It began with a bright red brake indicator, next came the oil … Continue reading
March 4, 2009 | 1 CommentAdd to Google
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